Privacy Policy

Effective Date: [August 14, 2026]

Welcome to HouseOfIcons (“we,” “us,” or “our”). We operate the website located at Iconiccast.com (the “Site”). We respect your privacy and are committed to protecting the Personal Information you provide to us.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site and use our services as an aspiring model or talent (collectively, “Services”). Our practices adhere to applicable United States federal and Florida state laws.

We do not sell your personal information.

Please read this Privacy Policy carefully. By accessing or using the Site, you agree to the terms of this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. Information We Collect

We may collect the following categories of information from you:

A. Personal Information You Voluntarily Provide

When you register, submit an application, or create a profile on HouseOfIcons, we collect “Personal Information” that identifies you. This may include:

  • Contact Data: Name, email address, phone number, and mailing address.

  • Profile Data: Age, date of birth, gender, city, and state of residence.

  • Modeling Specifications: Height, bust, waist, hips, shoe size, hair color, eye color, and other physical characteristics relevant to modeling.

  • Visual Assets: Photographs, videos, portfolios, and headshots you upload.

  • Professional Data: Biography, modeling experience, skills, and representation status.

  • Verification Data: In some cases, we may collect information to verify your age or identity (e.g., parental consent forms for minors).

B. Information Collected Automatically

Like most standard website operators, we use tracking technologies (like cookies and web beacons) that automatically collect information about how you interact with our Site. This includes:

  • Log and Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, time spent on the Site, and other diagnostic data.

  • Device Data: Information about the device you use to access the Site (mobile, desktop, etc.).

2. How We Use Your Information

We use your Personal Information to operate, maintain, and provide the features and functionality of the Services. Specifically, we use your information to:

  • Process Applications: Review and evaluate your submission to join the platform.

  • Create and Manage Profiles: Display your modeling book, stats, and biography on the Site.

  • Facilitate Representation: Present your profile to potential brands, casting directors, and clients.

  • Communicate with You: Send you administrative emails, updates about your account, and newsletters (you can opt out of marketing emails).

  • Improve Our Site: Analyze usage trends to enhance the user experience.

  • Security and Compliance: Detect and prevent fraud, investigate violations of our Terms, and comply with legal obligations.

3. How We Share Your Information

We do not sell, rent, or lease your Personal Information to third parties for their marketing purposes. We share your information only in the following limited circumstances:

A. Public Profile Display

By using our Services, you understand that certain elements of your Personal Information (including your name, photos, modeling stats, and biography) will be displayed on your profile page on Iconiccast.com. This information may be visible to registered clients and, depending on your settings, potentially the general public. We do not publicly display your direct email address or phone number on your profile.

B. Third-Party Service Providers

We may share information with companies that provide services to help us with our business activities, such as web hosting, data analysis, payment processing (if applicable), and email delivery. These providers are authorized to use your Personal Information only as necessary to provide these services to us and are obligated to protect your information.

C. Legal Requirements

We may disclose your Personal Information if required to do so by law or in the good faith belief that such action is necessary to conform to the edicts of the law or comply with legal process served on us (e.g., a subpoena or court order).

D. Business Transfers

If HouseOfIcons is involved in a merger, acquisition, or sale of all or a portion of its assets, your Personal Information may be transferred as part of that transaction.

4. Children’s Privacy

HouseOfIcons is committed to protecting the privacy of children. We comply with the Children’s Online Privacy Protection Act (COPPA).

  • Minors Under 13: We do not knowingly collect personal information from children under the age of 13. If you are under 13, please do not attempt to register for the Services or send any information about yourself to us.

  • Minors Aged 13–17: Submissions from talent between the ages of 13 and 17 must be submitted by or with the verifiable consent of a parent or legal guardian. Parental contact information will be required to manage accounts for minors.

If we learn that we have collected personal information from a child under 13 without verifiable parental consent, we will delete that information as quickly as possible.

5. Your Choices and Rights

  • Update Information: You can review, update, or correct your Profile Data at any time by logging into your account.

  • Delete Profile: If you wish to deactivate your account and request that we delete your profile information, please contact us at [Insert Privacy Contact Email]. Note that we may be required to retain certain information by law or for legitimate business purposes.

  • Opt-Out of Communications: You can stop receiving promotional emails from us by clicking the “unsubscribe” link included in each email.

6. Data Security

We implement reasonable technical, administrative, and physical security measures to protect your Personal Information from unauthorized access, disclosure, use, or modification. However, no data transmission over the Internet or storage system can be guaranteed to be 100% secure.

7. Notice to California Residents (CCPA/CPRA)

While we do not “sell” information as defined by the California Consumer Privacy Act (CCPA), you may have certain rights regarding access, deletion, and portability of your information if you reside in California. Because we provide these same rights to all our users, you can exercise these rights as described in Section 5 above.

8. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new policy on this page with a new “Effective Date.

9. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

HouseOfIcons Iconiccast.com, Miami, Florida.